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Desperados: YouTube takeover

Tequila flavoured beer brand Desperados takes over Youtube in a new fashion. Sure, these takeovers aren’t new, but the succesful integration of Facebook Connect and the high level of interactivity make it stand out that little bit more, and that’s what matters. This campaign reminds me of last years Tipp-ex takeover (if you haven’t seen it, shame on you!)

Be sure to try it out for yourself:

http://www.youtube.com/desperados